Friday, September 28, 2018
9A: Testing the Hypothesis, Part 2
I interviewed five people and found that all of them are using plastic regularly. All of these people that I interviewed have an unmet need for alternatives to plastic. After speaking to these people, I noticed that they do not have the knowledge about some alternatives to plastic and if they do they do not care for using them. Some people said the alternatives to plastic are expensive and they do not want to change their products because they don't see a direct impact. Only one student out of the five said that she uses alternatives to plastic frequently.
Who: The person who falls outside of the boundary would be people who use alternatives to plastic already. These people became educated about the negative impact of using plastic on the environment and therefore wanted to try alternatives.
What: If you use less plastic, there is less of a need for using alternatives to plastic. Alternatives to plastic include products such as bar soap/ shampoo, skin care in glass containers, metal straws, and reusable water bottles. If you use less plastic, people will be drawn to you and want to talk to you and learn more about why you choose to not use plastic.
Why: People who are inside the boundary, such as people not using alternatives to plastic, are different from the people outside of the boundary. People who are inside the boundary have a need of using alternatives to plastic. People who are outside of the boundary, already use plastic alternatives or avoid using plastic in general.
Inside the Boundary:
Outside the Boundary:
Who: The person who falls outside of the boundary would be people who use alternatives to plastic already. These people became educated about the negative impact of using plastic on the environment and therefore wanted to try alternatives.
What: If you use less plastic, there is less of a need for using alternatives to plastic. Alternatives to plastic include products such as bar soap/ shampoo, skin care in glass containers, metal straws, and reusable water bottles. If you use less plastic, people will be drawn to you and want to talk to you and learn more about why you choose to not use plastic.
Why: People who are inside the boundary, such as people not using alternatives to plastic, are different from the people outside of the boundary. People who are inside the boundary have a need of using alternatives to plastic. People who are outside of the boundary, already use plastic alternatives or avoid using plastic in general.
Inside the Boundary:
- Who is in: People not using alternatives to plastic
- What the need is: an alternative to plastic
- Why the need exists: to decrease the impact of plastic's effect on Earth
Outside the Boundary:
- Who is not: People already using alternatives to plastic or people who avoid using plastic
- What the need is not: not getting rid of plastic and not having an alternative to plastic
- Alternative Explanations: Just because someone is already educated and uses alternatives to plastic to care enough about our world, does not mean that they would not be interested in the club.
Friday, September 21, 2018
8A: Solving the Problem
Opportunity: The opportunity is reducing the amount of plastic that people use everyday. There are many alternatives to plastic such as glass water bottles, metal straws, glass food storage, steel cutlery, cloth produce bags, metal hangers, and dryer balls. I think there is a huge opportunity to reduce plastic use and it starts with a single person.
Service: I want to create an organization on college campuses that will educate people about the alternatives to plastic. The organization will promote alternatives to plastic and hand out free metal straws for people to reuse. I think direct marketing to people is the smartest way to get people to try to reduce their plastic use one step at a time. This club could even sell glass water bottles with a UF logo on it and reusable produce bags with a UF logo. The club could have a social media page to bring awareness to more college students. I feel like college students are the ones who are willing to make a change in this world.
Service: I want to create an organization on college campuses that will educate people about the alternatives to plastic. The organization will promote alternatives to plastic and hand out free metal straws for people to reuse. I think direct marketing to people is the smartest way to get people to try to reduce their plastic use one step at a time. This club could even sell glass water bottles with a UF logo on it and reusable produce bags with a UF logo. The club could have a social media page to bring awareness to more college students. I feel like college students are the ones who are willing to make a change in this world.
7A: Testing the Hypothesis, Part 1
Opportunity: There is an opportunity to reduce the amount of plastic use in the world. Plastic is used by millions of people everyday, mostly at restaurants. My goal is to educate people about the risks of using plastic and how to eventually cut out plastic from everyday use.
The Who: People in the world who use plastic
The What: Too much plastic in the ocean and too much plastic used for everyday things
The Why: Plastic is killing ocean life and it can cause health problems for people such as from the BPA levels in plastic. Also, food that is stored in plastic, the plastic seeps into the food, which can cause health problems such as cancer and hormone imbalance.
Testing The Who: Asking around people to see who uses plastic the most
Testing the What: Seeing how much plastic we use everyday
Testing the Why: Researching the negatives of using plastic
Interviews:
I interviewed five people. They included 5 college students. The college students were aware of the heavy use of plastic and they were already trying to use alternatives to plastic such as metal straws, glass containers for food, and glass water cups. One girl who is a server said she asks her customers if they want to use a straw or not. Another girl said she brings her own glass containers to a restaurant. The boy said he avoids using straws. The fourth person I interviewed said they would love to see more people cutting out plastic. The fifth person I interviewed wanted to reduce the amount of plastic they use but have not gotten to it yet. I told everyone that I interviewed about the new club idea on college campuses for spreading the word about plastic alternatives and selling college decked out products and everyone was very interested!
After interviewing these people, there is an opportunity to reduce the use of plastic in a college community. I want to create awareness through a college campus club so that people are aware of the different alternatives to plastic. People, on the individual level, can cut out plastics, one day at a time, to reduce the amount of plastic that they use. Some alternatives to plastic include metal hangers, metal straws, and cloth grocery bags.
The Who: People in the world who use plastic
The What: Too much plastic in the ocean and too much plastic used for everyday things
The Why: Plastic is killing ocean life and it can cause health problems for people such as from the BPA levels in plastic. Also, food that is stored in plastic, the plastic seeps into the food, which can cause health problems such as cancer and hormone imbalance.
Testing The Who: Asking around people to see who uses plastic the most
Testing the What: Seeing how much plastic we use everyday
Testing the Why: Researching the negatives of using plastic
Interviews:
I interviewed five people. They included 5 college students. The college students were aware of the heavy use of plastic and they were already trying to use alternatives to plastic such as metal straws, glass containers for food, and glass water cups. One girl who is a server said she asks her customers if they want to use a straw or not. Another girl said she brings her own glass containers to a restaurant. The boy said he avoids using straws. The fourth person I interviewed said they would love to see more people cutting out plastic. The fifth person I interviewed wanted to reduce the amount of plastic they use but have not gotten to it yet. I told everyone that I interviewed about the new club idea on college campuses for spreading the word about plastic alternatives and selling college decked out products and everyone was very interested!
After interviewing these people, there is an opportunity to reduce the use of plastic in a college community. I want to create awareness through a college campus club so that people are aware of the different alternatives to plastic. People, on the individual level, can cut out plastics, one day at a time, to reduce the amount of plastic that they use. Some alternatives to plastic include metal hangers, metal straws, and cloth grocery bags.
Friday, September 14, 2018
Assignment 6A: Identifying Opportunities in Economic and Regulatory Trends
Economic trend: Opportunities for Delta's growth
a. Source: http://fortune.com/2018/07/19/delta-ceo-economy/
b. I believe this opportunity exists because there is proof that there is a high demand for people flying more and Delta's revenue is only increasing.
c. The prototypical customer is people who travel for leisure, business people, and people who travel to visit their families.
d. This opportunity to grow Delta's business is relatively easy to exploit because flying is the fastest way to get to a desired location. Millions of people fly everyday so keeping this up shouldn't be difficult.
e. I saw this opportunity because I fly a lot myself. I fly at least 2 to 3 times a year to visit my family or travel for vacation.
Economic trend: Opportunities for California's growth
a. Source: http://fortune.com/2018/05/05/california-fifth-biggest-economy-passes-united-kingdom/
b. I believe this opportunity exists because there are statistics that prove California's economy is now larger than U.K.'s economy. This puts California in 5th place of the leading economies in the world.
c. The prototypical customer is California citizens, employers and employees, actors, businesspeople.
d. This opportunity is relatively easy to exploit because there are more opportunities for job growth and more opportunities in the entertainment industry and agricultural industry in California.
e. I saw this opportunity because I have been to Los Angeles last winter and the economy was thriving. Everyone wants to travel there or work in the entertainment industry in California.
Regulatory trend: Opportunity for more paid interns at Capitol Hill
a. Source: https://govtrackinsider.com/house-intern-pay-act-would-compensate-all-house-interns-for-the-first-time-since-1994-535c7319a44a
b. I believe this opportunity exists because a new act was passed for paying interns at Capitol Hill. According to the article "House Intern Pay Act would compensate all House interns for the first time since 1944" interns were not being paid until now.
c. The prototypical person is inters, college students, and employees at Capitol Hill.
d. This opportunity is relatively easy to exploit since this is a new bill that was passed and if the Senate is willing to pay its interns, then I believe this will happen.
e. I saw this opportunity because I've been looking for internships and there are a lot of internships that are unpaid, which makes me not want to do them.
Regulatory trend: Opportunity for legal marijuana for employees
a. Source: https://govtrackinsider.com/fairness-in-federal-drug-testing-under-state-laws-act-would-prevent-federal-employees-from-being-d20f7d75499f
b. I believe this opportunity exists because medical marijuana is legal in some states. Jobs are probably being required to allow people who are prescribed medical marijuana to use it while employed.
c. The prototypical customer is people who are prescribed medical marijauna, employees, employers, people who just started a new job and are getting drug tested.
d. This opportunity might be difficult to exploit because there are a lot of people against marijauna and it could affect a persons' work abilities.
e. I saw this opportunity because I know that medical marijuana can treat many symptoms for people in pain and those people should not be fired from work.
a. Source: http://fortune.com/2018/07/19/delta-ceo-economy/
b. I believe this opportunity exists because there is proof that there is a high demand for people flying more and Delta's revenue is only increasing.
c. The prototypical customer is people who travel for leisure, business people, and people who travel to visit their families.
d. This opportunity to grow Delta's business is relatively easy to exploit because flying is the fastest way to get to a desired location. Millions of people fly everyday so keeping this up shouldn't be difficult.
e. I saw this opportunity because I fly a lot myself. I fly at least 2 to 3 times a year to visit my family or travel for vacation.
Economic trend: Opportunities for California's growth
a. Source: http://fortune.com/2018/05/05/california-fifth-biggest-economy-passes-united-kingdom/
b. I believe this opportunity exists because there are statistics that prove California's economy is now larger than U.K.'s economy. This puts California in 5th place of the leading economies in the world.
c. The prototypical customer is California citizens, employers and employees, actors, businesspeople.
d. This opportunity is relatively easy to exploit because there are more opportunities for job growth and more opportunities in the entertainment industry and agricultural industry in California.
e. I saw this opportunity because I have been to Los Angeles last winter and the economy was thriving. Everyone wants to travel there or work in the entertainment industry in California.
Regulatory trend: Opportunity for more paid interns at Capitol Hill
a. Source: https://govtrackinsider.com/house-intern-pay-act-would-compensate-all-house-interns-for-the-first-time-since-1994-535c7319a44a
b. I believe this opportunity exists because a new act was passed for paying interns at Capitol Hill. According to the article "House Intern Pay Act would compensate all House interns for the first time since 1944" interns were not being paid until now.
c. The prototypical person is inters, college students, and employees at Capitol Hill.
d. This opportunity is relatively easy to exploit since this is a new bill that was passed and if the Senate is willing to pay its interns, then I believe this will happen.
e. I saw this opportunity because I've been looking for internships and there are a lot of internships that are unpaid, which makes me not want to do them.
Regulatory trend: Opportunity for legal marijuana for employees
a. Source: https://govtrackinsider.com/fairness-in-federal-drug-testing-under-state-laws-act-would-prevent-federal-employees-from-being-d20f7d75499f
b. I believe this opportunity exists because medical marijuana is legal in some states. Jobs are probably being required to allow people who are prescribed medical marijuana to use it while employed.
c. The prototypical customer is people who are prescribed medical marijauna, employees, employers, people who just started a new job and are getting drug tested.
d. This opportunity might be difficult to exploit because there are a lot of people against marijauna and it could affect a persons' work abilities.
e. I saw this opportunity because I know that medical marijuana can treat many symptoms for people in pain and those people should not be fired from work.
Assignment 5A: Identifying Local Opportunities
1. "UF makes huge change in graduation ceremony. Thousands of Gators don't like it" by Colleen Wright of Miami Herald
https://infoweb-newsbank-com.lp.hscl.ufl.edu/apps/news/document-view?p=WORLDNEWS&t=pubname%3AMIHB%21Miami%2BHerald%252C%2BThe%2B%2528FL%2529/year%3A2018%212018/mody%3A0912%21September%2B12&f=advanced&action=browse&format=text&docref=news/16E65A14644B32E0
Description of story: UF is changing the graduation ceremony for December 2018 graduates. Instead of one huge ceremony with the entire student body, there will be two ceremonies. The first ceremony will be a general ceremony for everyone but no one's name will be called individually. The second ceremony will be smaller for students based on their college.
Problem: The problem is that UF students all want to graduate together and walk across the stage in front of the entire graduating class.
People: UF students, families, teachers, alumni, friends.
2. "Miami Beach could soon arrest people operating Airbnb-like rentals without a license" by Kyra Gurney of Miami Herald
https://infoweb-newsbank-com.lp.hscl.ufl.edu/apps/news/document-view?p=WORLDNEWS&t=pubname%3AMIHB%21Miami%2BHerald%252C%2BThe%2B%2528FL%2529/year%3A2018%212018/mody%3A0912%21September%2B12&f=advanced&action=browse&format=text&docref=news/16E676710B323218
Description of story: There is a city law that states that Airbnb rentals cannot be shorter than 30 days. Miami Beach has consequences if anyone breaks those rules. Consequences include jail time. However, you can rent your property for short-term if you obtain a license.
Problem: The problem is that Miami Beach citizens cannot rent out to people from Airbnb for short-term. This is causing renters to lose business.
People: Miami Beach citizens, homeowners, Airbnb renters, tourists who want to travel to Miami Beach for short-term and can't rent from Airbnb for short-term stay.
3. "Roaches at an Outback. Cake by the rodent poop. These restaurants are in trouble" by David J. Neal of Miami Herald
https://infoweb-newsbank-com.lp.hscl.ufl.edu/apps/news/document-view?p=WORLDNEWS&t=pubname%3AMIHB%21Miami%2BHerald%252C%2BThe%2B%2528FL%2529/year%3A2018%212018/mody%3A0912%21September%2B12&f=advanced&action=browse&format=text&docref=news/16E64565A562DCA0
Description of story: There have been some inspections done at some restaurants in South Florida and there have been findings of roaches, dead and alive, inside the kitchen of these restaurants. Due to these disturbing findings, these restaurants have been shut down for health reasons.
Problem: Restaurants owners and workers are not keeping their restaurants clean, which causes roaches to appear and live inside these restaurants. Restaurants are getting shut down and they are losing their businesses.
People: Restaurant owner, customers, employers, and managers.
4. "Thanks to e-cigarettes, students are smoking in class. Miami Beach wants it to stop" by Kyra Gurney and Colleen Wright of Miami Herald
https://infoweb-newsbank-com.lp.hscl.ufl.edu/apps/news/document-view?p=WORLDNEWS&t=pubname%3AMIHB%21Miami%2BHerald%252C%2BThe%2B%2528FL%2529/year%3A2018%212018/mody%3A0911%21September%2B11&f=advanced&action=browse&format=text&docref=news/16E5F1055FDE4B70
Description of story: Underage teens are smoking e-cigarettes in high school and Miami Beach High School is not happy about it. Most teens are buying online so they do not have to prove that they are over 18. There are new rules being proposed in Miami that does not allow the sale of e-cigarettes to minors and requires proof of age for online stores. There will be consequences for anyone who breaks the law.
Problem: The problem is that teens are smoking under the age of 18 illegally and schools are trying to fix the problem. The problem is that retailers are selling to minors with no proof of identification.
People: Students, teachers, retailers, salespeople, and school administration.
5. "Apple recalls an iPhone model that might turn on, might not turn on, or freeze up" by David J. Neal of Miami Herald
https://infoweb-newsbank-com.lp.hscl.ufl.edu/apps/news/document-view?p=WORLDNEWS&t=pubname%3AMIHB%21Miami%2BHerald%252C%2BThe%2B%2528FL%2529/year%3A2018%212018/mody%3A0910%21September%2B10&f=advanced&action=browse&format=text&docref=news/16E5B154B5A80DB0
Description of story: There has been a malfunction with the iPhone 8 and Apple had to recall it. You can check online by entering your serial number to see if its defected. If it is, then you can get it repaired for free.
Problem: The problem is that the iPhone 8 was not created properly and therefore is malfunctioning. The other problem is that Apple has to recall the iPhone and could lose some customers.
People: people with iPhone 8, Apple company, anyone who was looking to buy an iPhone 8, and Apple store employees.
https://infoweb-newsbank-com.lp.hscl.ufl.edu/apps/news/document-view?p=WORLDNEWS&t=pubname%3AMIHB%21Miami%2BHerald%252C%2BThe%2B%2528FL%2529/year%3A2018%212018/mody%3A0912%21September%2B12&f=advanced&action=browse&format=text&docref=news/16E65A14644B32E0
Description of story: UF is changing the graduation ceremony for December 2018 graduates. Instead of one huge ceremony with the entire student body, there will be two ceremonies. The first ceremony will be a general ceremony for everyone but no one's name will be called individually. The second ceremony will be smaller for students based on their college.
Problem: The problem is that UF students all want to graduate together and walk across the stage in front of the entire graduating class.
People: UF students, families, teachers, alumni, friends.
2. "Miami Beach could soon arrest people operating Airbnb-like rentals without a license" by Kyra Gurney of Miami Herald
https://infoweb-newsbank-com.lp.hscl.ufl.edu/apps/news/document-view?p=WORLDNEWS&t=pubname%3AMIHB%21Miami%2BHerald%252C%2BThe%2B%2528FL%2529/year%3A2018%212018/mody%3A0912%21September%2B12&f=advanced&action=browse&format=text&docref=news/16E676710B323218
Description of story: There is a city law that states that Airbnb rentals cannot be shorter than 30 days. Miami Beach has consequences if anyone breaks those rules. Consequences include jail time. However, you can rent your property for short-term if you obtain a license.
Problem: The problem is that Miami Beach citizens cannot rent out to people from Airbnb for short-term. This is causing renters to lose business.
People: Miami Beach citizens, homeowners, Airbnb renters, tourists who want to travel to Miami Beach for short-term and can't rent from Airbnb for short-term stay.
3. "Roaches at an Outback. Cake by the rodent poop. These restaurants are in trouble" by David J. Neal of Miami Herald
https://infoweb-newsbank-com.lp.hscl.ufl.edu/apps/news/document-view?p=WORLDNEWS&t=pubname%3AMIHB%21Miami%2BHerald%252C%2BThe%2B%2528FL%2529/year%3A2018%212018/mody%3A0912%21September%2B12&f=advanced&action=browse&format=text&docref=news/16E64565A562DCA0
Description of story: There have been some inspections done at some restaurants in South Florida and there have been findings of roaches, dead and alive, inside the kitchen of these restaurants. Due to these disturbing findings, these restaurants have been shut down for health reasons.
Problem: Restaurants owners and workers are not keeping their restaurants clean, which causes roaches to appear and live inside these restaurants. Restaurants are getting shut down and they are losing their businesses.
People: Restaurant owner, customers, employers, and managers.
4. "Thanks to e-cigarettes, students are smoking in class. Miami Beach wants it to stop" by Kyra Gurney and Colleen Wright of Miami Herald
https://infoweb-newsbank-com.lp.hscl.ufl.edu/apps/news/document-view?p=WORLDNEWS&t=pubname%3AMIHB%21Miami%2BHerald%252C%2BThe%2B%2528FL%2529/year%3A2018%212018/mody%3A0911%21September%2B11&f=advanced&action=browse&format=text&docref=news/16E5F1055FDE4B70
Description of story: Underage teens are smoking e-cigarettes in high school and Miami Beach High School is not happy about it. Most teens are buying online so they do not have to prove that they are over 18. There are new rules being proposed in Miami that does not allow the sale of e-cigarettes to minors and requires proof of age for online stores. There will be consequences for anyone who breaks the law.
Problem: The problem is that teens are smoking under the age of 18 illegally and schools are trying to fix the problem. The problem is that retailers are selling to minors with no proof of identification.
People: Students, teachers, retailers, salespeople, and school administration.
5. "Apple recalls an iPhone model that might turn on, might not turn on, or freeze up" by David J. Neal of Miami Herald
https://infoweb-newsbank-com.lp.hscl.ufl.edu/apps/news/document-view?p=WORLDNEWS&t=pubname%3AMIHB%21Miami%2BHerald%252C%2BThe%2B%2528FL%2529/year%3A2018%212018/mody%3A0910%21September%2B10&f=advanced&action=browse&format=text&docref=news/16E5B154B5A80DB0
Description of story: There has been a malfunction with the iPhone 8 and Apple had to recall it. You can check online by entering your serial number to see if its defected. If it is, then you can get it repaired for free.
Problem: The problem is that the iPhone 8 was not created properly and therefore is malfunctioning. The other problem is that Apple has to recall the iPhone and could lose some customers.
People: people with iPhone 8, Apple company, anyone who was looking to buy an iPhone 8, and Apple store employees.
Friday, September 7, 2018
Assignment 4A: Forming an Opportunity Brief
I believe there is an opportunity belief for reducing the amount of plastic that we use. Restaurants use plastic for to go containers and straws. After watching a documentary on Netflix on plastic in our ocean, I believe there is a strong opportunity belief for reducing the amount of plastic that we use. I believe there is a 90% chance that this need exists. There is so much plastic on the bottom of our oceans, that it is killing our sea creatures and our lands. I believe people are learning about this need today, but aren't doing much about it. The solution here is to encourage people not to use plastic. For example, when going to a restaurant, bring your own to-go containers made out of glass or carry around your own metal straws. You could also bring reusable bags when you go grocery shopping. A small difference will make a huge difference in the long-term.
The prototypical customer is a young individual who wants to make a change in the world. These are usually college students or graduate students.
Interview 1: Kristina, freshman in college
1. Do you ever use plastic?
No, I recently stopped using plastic.
2. When did you become aware of the need to reduce plastic?
A couple months ago.
3. Do you try to use alternatives to plastic?
Yes, I use metal straws, my own to-go containers, and my own glass cups.
4. Do you try to persuade your friends to not use plastic?
Yes, most of them don't care.
5. How satisfied are you with this solution?
Not so much. I keep finding plastic on the beach and in the ocean when I go surfing.
Reflection: After interviewing Kristina, I can tell she really cares about the environment and is doing her best to make a difference. She is aware of the need and uses alternatives to plastics as much as she can.
Interview 2: Toma, junior in college
1. Do you ever use plastic?
Yes, I use plastic as minimally as I can. I cut out single use cups and I never use straws.
2. When did you become aware of the need to reduce plastic?
I became conscious of plastic consumption from an early age of hating litterbugs. I always hated littering and then media broke of horrendous plastic pollution on Earth.
3. Do you try to use alternatives to plastic?
I use glass jars, a reusable customized steel tumbler, and paper bags when shopping at grocery stores.
4. Do you try to persuade your friends to not use plastic?
I constantly persuade people to use alternatives to plastic. As a waitress I am a strong advocate for "Skip the Straw."
5. How satisfied are you with this solution?
I am never fully satisfied because I constantly want to eliminate more waste.
Reflection: After interviewing Toma, I found out that she cares a lot about our environment and the trying to reduce the use of plastic. She persuaded her boyfriend to not use plastic straws!
Interview 3: Destin, senior in college
1. Do you ever use plastic?
Yes.
2. When did you become aware of the need to reduce plastic?
When the sea turtle had a straw through his nose!
3. Do you try to use alternatives to plastic?
I do when I can. I choose not to use a straw and I try to avoid pre-packaged foods and drinks that use it.
4. Do you try to persuade your friends to not use plastic?
Yes, through the powers of passive aggression.
5. How satisfied are you with this solution?
It'll get there eventually. Everything in time.
Reflection: After interviewing Destin, he has a hope for the future of reducing plastic use. He tried to use the least amount of plastic as much as he can and he tries to persuade his friends to not use it either!
After conducting these interviews, I believe this opportunity exists and people are trying to make a change. I would say there is more than 90% chance that this opportunity exists after interviewing these people. I think entrepreneurs should adapt customer feedback, but I do not think that should change much if you know that there is a problem out there.
The prototypical customer is a young individual who wants to make a change in the world. These are usually college students or graduate students.
Interview 1: Kristina, freshman in college
1. Do you ever use plastic?
No, I recently stopped using plastic.
2. When did you become aware of the need to reduce plastic?
A couple months ago.
3. Do you try to use alternatives to plastic?
Yes, I use metal straws, my own to-go containers, and my own glass cups.
4. Do you try to persuade your friends to not use plastic?
Yes, most of them don't care.
5. How satisfied are you with this solution?
Not so much. I keep finding plastic on the beach and in the ocean when I go surfing.
Reflection: After interviewing Kristina, I can tell she really cares about the environment and is doing her best to make a difference. She is aware of the need and uses alternatives to plastics as much as she can.
Interview 2: Toma, junior in college
1. Do you ever use plastic?
Yes, I use plastic as minimally as I can. I cut out single use cups and I never use straws.
2. When did you become aware of the need to reduce plastic?
I became conscious of plastic consumption from an early age of hating litterbugs. I always hated littering and then media broke of horrendous plastic pollution on Earth.
3. Do you try to use alternatives to plastic?
I use glass jars, a reusable customized steel tumbler, and paper bags when shopping at grocery stores.
4. Do you try to persuade your friends to not use plastic?
I constantly persuade people to use alternatives to plastic. As a waitress I am a strong advocate for "Skip the Straw."
5. How satisfied are you with this solution?
I am never fully satisfied because I constantly want to eliminate more waste.
Reflection: After interviewing Toma, I found out that she cares a lot about our environment and the trying to reduce the use of plastic. She persuaded her boyfriend to not use plastic straws!
Interview 3: Destin, senior in college
1. Do you ever use plastic?
Yes.
2. When did you become aware of the need to reduce plastic?
When the sea turtle had a straw through his nose!
3. Do you try to use alternatives to plastic?
I do when I can. I choose not to use a straw and I try to avoid pre-packaged foods and drinks that use it.
4. Do you try to persuade your friends to not use plastic?
Yes, through the powers of passive aggression.
5. How satisfied are you with this solution?
It'll get there eventually. Everything in time.
Reflection: After interviewing Destin, he has a hope for the future of reducing plastic use. He tried to use the least amount of plastic as much as he can and he tries to persuade his friends to not use it either!
After conducting these interviews, I believe this opportunity exists and people are trying to make a change. I would say there is more than 90% chance that this opportunity exists after interviewing these people. I think entrepreneurs should adapt customer feedback, but I do not think that should change much if you know that there is a problem out there.
Assignment 3A: Your Entrepreneurship Story
Both of my parents are entrepreneurs. They both started their own businesses when they moved down to FL over 25 years ago. My dad opened up his own restaurant then his own car lot. My mom is the owner of a logistics shipping company. I want to follow in their footsteps one day.
I led a group project in my media planning class last spring. I was the team leader and led discussions and managed the group. I divided the group up based on our skills. I taught the entire class how to use the Commspoint tool since no one took charge to get it early and practice.
I led a class in my Lithuanian community school every Sunday while I was in high school. I created lesson plans for the children between the ages of 4 and 7. I still participate in the Lithuanian community school as much as I can so I can give back to my community.
I enrolled in this class because I am interesting in being an entrepreneur one day. I want to start my own business in event planning! I'm interested in planning events for large parties and weddings!
I led a group project in my media planning class last spring. I was the team leader and led discussions and managed the group. I divided the group up based on our skills. I taught the entire class how to use the Commspoint tool since no one took charge to get it early and practice.
I led a class in my Lithuanian community school every Sunday while I was in high school. I created lesson plans for the children between the ages of 4 and 7. I still participate in the Lithuanian community school as much as I can so I can give back to my community.
I enrolled in this class because I am interesting in being an entrepreneur one day. I want to start my own business in event planning! I'm interested in planning events for large parties and weddings!
Assignment 2A: Bug List
1. My kitten biting me when he tries to play.
Why it exists: My kitten is teething so he'll bite anything. He is also young and playful so he bites.
2. My dog growls at me when I try to take him for a walk in the evenings.
Why it exists: He is old and tired so he would rather sleep.
3. Applying for a job then getting a call but couldn't answer so you call back and they never call you back.
Why it exists: They found someone else or they are really busy.
4. Not finding any parking close to the store after work.
Why it exists: People are done with work so the stores are more busy and therefore less parking.
5. Waiting at the bus stop for class in the morning and two "full" busses pass you in the beginning of the semester.
Why it exists: More people go to class the first few weeks of school so busses are full.
6. Not being able to try on more than six clothes at Forever 21.
Why it exists: Easier to track if someone tries to steal clothing. It's the rules of the store.
7. Publix not being open after 9 p.m. in St. Petersburg.
Why it exists: St. Petersburg is not a college town like Gainesville so there are less people who stay up late. Store hours differ in different cities.
8. Buying food and then having to throw it away once it expires.
Why it exists: Buying too much food and not eating it in time.
9. Eating too much food then feeling bloated.
Why it exists: Your eyes are bigger than your stomach. You were starving.
10. Finding a bug in my room.
Why it exists: Bugs come inside when someone leaves the door open. Bugs are small and people usually don't see them come through the door.
11. Having a friend be late when you agreed on a time to meet.
Why it exists: They fell asleep or lost track of time.
12. Parking my car outside in the heat under no shade and then getting in car to drive.
Why it exists: No parking left in garage. It's a hot summer.
13. Going to the beach and having to pay two dollars an hour for parking.
Why it exists: City laws that require you to pay. The prices have gone up.
14. Customers being rude at a restaurant.
Why it exists: People are hungry which makes them annoyed and angry so they take it out on the server. The food was not prepared how they wanted it to or it took a while for the food to come out.
15. Running out of toiletries before you can go to the store.
Why it exists: You forgot to buy it earlier or the store was closed when you ran out of toiletries.
16. Washing new clothes and they shrink!
Why it exists: Not reading the care instructions or the quality of clothing was not good.
17. People driving way under the speed limit.
Why it exists: I live in St. Petersburg and there is a high population of elderly people so they tend to drive slower. People are distracted on their phones, which causes them to drive slower.
18. My dog barking at anything he sees outside during the day when I'm trying to study.
Why it exists: Dogs bark when they are excited or he saw something that triggered him to bark.
19. Living in FL in the summer heat and sweating when I go outside.
Why it exists: The location of FL by the warm water and the high humidity levels cause high levels of heat in the summer.
20. A plane getting delayed or cancelled.
Why it exists: Schedule changes, bad weather or plane malfunction.
I did not have that many challenges completing this list. At first I did but I sat down and thought of everything in about an hour! Wasn't too bad and I had fun doing it.
Why it exists: My kitten is teething so he'll bite anything. He is also young and playful so he bites.
2. My dog growls at me when I try to take him for a walk in the evenings.
Why it exists: He is old and tired so he would rather sleep.
3. Applying for a job then getting a call but couldn't answer so you call back and they never call you back.
Why it exists: They found someone else or they are really busy.
4. Not finding any parking close to the store after work.
Why it exists: People are done with work so the stores are more busy and therefore less parking.
5. Waiting at the bus stop for class in the morning and two "full" busses pass you in the beginning of the semester.
Why it exists: More people go to class the first few weeks of school so busses are full.
6. Not being able to try on more than six clothes at Forever 21.
Why it exists: Easier to track if someone tries to steal clothing. It's the rules of the store.
7. Publix not being open after 9 p.m. in St. Petersburg.
Why it exists: St. Petersburg is not a college town like Gainesville so there are less people who stay up late. Store hours differ in different cities.
8. Buying food and then having to throw it away once it expires.
Why it exists: Buying too much food and not eating it in time.
9. Eating too much food then feeling bloated.
Why it exists: Your eyes are bigger than your stomach. You were starving.
10. Finding a bug in my room.
Why it exists: Bugs come inside when someone leaves the door open. Bugs are small and people usually don't see them come through the door.
11. Having a friend be late when you agreed on a time to meet.
Why it exists: They fell asleep or lost track of time.
12. Parking my car outside in the heat under no shade and then getting in car to drive.
Why it exists: No parking left in garage. It's a hot summer.
13. Going to the beach and having to pay two dollars an hour for parking.
Why it exists: City laws that require you to pay. The prices have gone up.
14. Customers being rude at a restaurant.
Why it exists: People are hungry which makes them annoyed and angry so they take it out on the server. The food was not prepared how they wanted it to or it took a while for the food to come out.
15. Running out of toiletries before you can go to the store.
Why it exists: You forgot to buy it earlier or the store was closed when you ran out of toiletries.
16. Washing new clothes and they shrink!
Why it exists: Not reading the care instructions or the quality of clothing was not good.
17. People driving way under the speed limit.
Why it exists: I live in St. Petersburg and there is a high population of elderly people so they tend to drive slower. People are distracted on their phones, which causes them to drive slower.
18. My dog barking at anything he sees outside during the day when I'm trying to study.
Why it exists: Dogs bark when they are excited or he saw something that triggered him to bark.
19. Living in FL in the summer heat and sweating when I go outside.
Why it exists: The location of FL by the warm water and the high humidity levels cause high levels of heat in the summer.
20. A plane getting delayed or cancelled.
Why it exists: Schedule changes, bad weather or plane malfunction.
I did not have that many challenges completing this list. At first I did but I sat down and thought of everything in about an hour! Wasn't too bad and I had fun doing it.
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